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The Business of Wedding Planning

Everything you need to know to launch a successful wedding planning business

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Hello,

Do you want to launch a profitable and successful wedding planning business? If so I would love to support you on your new career path. I will show you how to launch a successful business, gain clients AND make a profit. Since 2004 I have trained 600+ wedding planners many of whom are the leading planners in the UK. My teaching style is down to earth and aimed at guiding you to build a sustainable business for years to come. I was a successful wedding planner from 2002 - 2018 and in this time I saw many changes both in terms of weddings and business, but I adapted and continued to thrive in what could be perceived as a competitive industry.

What is the UKAWP?

The UK Alliance of Wedding Planners was established in 2004 with the main purpose of promoting professionalism within the UK wedding industry. From planning the perfect wedding to teaching others how to do the same, whether for brides and grooms or planners and suppliers, the UKAWP excels at bringing people together.

UKAWP

Why enrol on "The Business of Wedding Planning"?

My approach to teaching is honest and down to earth, often bringing real-life scenarios to the training. I know the winning formula for success and happily pass this knowledge onto students through the UKAWP wedding planner courses. If you only ever do one course as a wedding planner, tis is the one to do. My success rate is high and together we can create an amazing business for you. And don't forget once you launch you are eligible to join the UKAWP as an "Associate Wedding Planner"

* Formally known as Business Practicalities

This online course is based on our classroom course "*The Business of Wedding Planning" and is ideal for those looking to launch as independent wedding planners, and prefer to learn at their own pace via an online platform.

Topics include:

  • Launching & running a wedding planning business
  • Personal branding and how this attracts the right client
  • Business branding to target your ideal client
  • Understanding your niche
  • Marketing your business in a modern world
  • Using PR & advertising for your business
  • Skills for success as a wedding planner
  • Importance of pre-launch research
  • Services to offer & pricing for profitability
  • Negotiating with your clients
  • Preparing for your first consultation
  • How to sell yourself in your proposal to clients
  • Using social media for your business

* Formally known as Business Practicalities


Included in the cost is

1) Certificate of training

2) UKAWP Trained with logo for your marketing

3) Various templates to use in your business

4) Concise course notes

By purchasing this online course you are also eligible to apply for our wedding planner membership.


Your Instructor


Bernadette Chapman
Bernadette Chapman

Bernadette Chapman was an incredibly experienced wedding planner from 2002-2018, she was well known for creating timeless classical weddings for clients through her planning company, Dream Occasions,. Over the years she planned and designed hundreds of celebrations with many logistically challenging marquees.

She is the original founder of the UKAWP after recognising a need for excellence in an unregulated industry. She is passionate about the wedding industry and empowering others to create the life and business they desire.

Since founding the UKAWP she has trained over 600 wedding planners, many of them among the top rated planners in the UK. She has seen the industry go through incredible changes since launching her own business. She knows how vital it is to be flexible in order to not just survive but thrive. She now also works with wedding businesses through her consultancy business Bernadette Chapman Consultancy

She is the co-author of “Wedding Planning for Dummies” (2014), a sought-after speaker at industry events and a judge for The Wedding Industry Awards.


Course Curriculum


  Launching a wedding planning business
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  Marketing 1 - Your website
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  Marketing 2 - styled shoots and portfolio
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  Marketing 3 - Social media for your business
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  Using PR & advertising for your business
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  Business research
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  Services to offer and what to charge
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  Client consultations and proposals
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
 

Get started now!